Learning Center

Author: IPWM

    Why you can’t ignore AI as a practice owner (and a beginner’s path to using it) with Eugene Shatsman

    Eugene joins me to talk about how artificial intelligence is showing up in optometry and why there’s a growing gap…

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    • Practice Management
    Getting unstuck from the messy middle of business operations with Mandy Brown

    Ever feel like you’re stuck in the “messy middle” and on the operations “hamster wheel” in your practice? If so,…

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    • Practice Management
    Design tips to maximize the patient experience (and thus your profitability) with Bill Gerber

    You know optical design is important, but you also know it’s complicated. Where do you begin? How much should you…

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    • Practice Management
    PREVIEW: The Optometry Success Podcast – Reducing business risk when adding associate ODs in an established practice

    Adding associate ODs in an established practice feels risky. Let’s go from risky to empowering! In this episode, we explore…

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    • Buy or Sell a Practice, Practice Management
    Why value creation matters more than timing your exit: a conversation with Tom Turmell

    If you wait until you’re ready to sell to start planning, you’re already late. My guest on today’s show is…

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    • Practice Management
    How one owner left his practice for 30 days—and why more owners should consider it

    If you’ve ever felt chained to your practice and the thought of stepping away for an extended period of time…

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    • Practice Management
    Flippin’ the script: What I’ve learned about ODs & the profession of optometry producing 300+ episodes of 20/20 Money

    In this derivative of a show takeover, Dr. Brianna Rhue interviews me to explore my journey in podcasting and the…

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    • Practice Management
    Improving your practice by tracking the right KPIs (and ignoring the wrong ones) with Nathan Hayes

    Most practice owners know they should be tracking specific measurables in their practice that will help them understand their paths…

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    • Practice Management
    A blueprint to successfully recruit ODs to join small town practices with Dr. Andy Yaryan, OD

    Arguably the biggest ongoing challenge practice owners face can be lumped into staff—both OD and non-OD alike. This challenge can…

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