Episode #302

20/20 Money Episode #302 – Revisiting the customer experience journey in a post-COVID economy with Dennis Moseley Williams

August 19, 2024

Welcome to this episode of 20/20 Money!

My guest on today’s show is Dennis Moseley Williams. Dennis joins me to revisit the importance of the customer experience on the success of your practice. He shares the five phases of the patient experience and how to think differently about the way you engage your patients in your practice. I really love having these conversations because of how important the patient experience is to the financial success of a practice. When we talk with our clients or other OD owners around the country and ask them what they feel makes their practice successful, the patient experience is near or at the top of all reasons, yet it can be harder for some than others to understand what that means and how they can think differently about the patient experience. 

As a reminder, you can get all the information discussed in today’s conversation by visiting our website at integratedpwm.com and clicking on the Learning Center. While there, be sure to subscribe to our monthly “planning life on purpose” newsletter that’s filled with tips and ideas to help you plan your best life, on purpose. You can also set up a Triage conversation to learn a little bit more about how we serve in the capacity of a personal and professional CFO: helping OD practice owners around the country reduce their tax bill, proactively manage cash flow, and make prudent investment decisions both in and out of their practice to ultimately help them live their best life on purpose. You can also check out any number of additional free resources like our eBooks, blog posts, and on-demand webinars. Lastly, if you’re interested in learning more about the the 20/20 Money Membership, please check out the link in the Resources to learn more about what we have in store for you and use promo code FOUNDER to lock in a lifetime membership discount by September 30th

Start Planning Today

Don’t miss out on exclusive access to financial tips, strategies, and expert-led webinars. Subscribe to the “Planning Life, On Purpose” newsletter today and stay ahead of the planning curve!

And with that introduction, I hope you enjoy my conversation with Dennis Moseley Williams

Resources: 

20/20 Money Community Information 

Sivers Email 

Link to Jen Stewart’s IDOC conversation 

Episode Transcript

Enjoy our content? Subscribe for regular updates!

Related Podcasts

  • Practice Management
Getting unstuck from the messy middle of business operations with Mandy Brown

Ever feel like you’re stuck in the “messy middle” and on the operations “hamster wheel” in your practice? If so,…

  • Practice Management
Design tips to maximize the patient experience (and thus your profitability) with Bill Gerber

You know optical design is important, but you also know it’s complicated. Where do you begin? How much should you…

  • Practice Management
PREVIEW: The Optometry Success Podcast – Reducing business risk when adding associate ODs in an established practice

Adding associate ODs in an established practice feels risky. Let’s go from risky to empowering! In this episode, we explore…

  • Buy or Sell a Practice, Practice Management
Why value creation matters more than timing your exit: a conversation with Tom Turmell

If you wait until you’re ready to sell to start planning, you’re already late. My guest on today’s show is…

  • Practice Management
How one owner left his practice for 30 days—and why more owners should consider it

If you’ve ever felt chained to your practice and the thought of stepping away for an extended period of time…

  • Practice Management
Flippin’ the script: What I’ve learned about ODs & the profession of optometry producing 300+ episodes of 20/20 Money

In this derivative of a show takeover, Dr. Brianna Rhue interviews me to explore my journey in podcasting and the…