Episode #402

Your Practice Doesn’t Need More of Your Time — It Needs Better Use of It with Nathan Hayes

July 16, 2026

What if the next level of your practice requires less time in the lane — not more? In this episode of 20/20 Money: The Business of Optometry, I’m joined again by Nathan Hayes for a wide-ranging conversation about how practice owners should think more intentionally about their most limited resource: time.

We pick up where our last conversation left off and explore what it really means to work on the business, not just in it. Nathan and I discuss why growth is not always linear, why some seasons of ownership are meant for building while others are meant for harvesting, and how owners can begin evaluating whether their time is being spent in the highest and best way.

We also talk about the importance of getting out of the practice — both for true vacation and intentional planning — and why practice retreats, team alignment, leadership rhythms, and clear delegation can become force multipliers for the business.

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As always, we close with practical NBSs to help owners audit how they’re spending their time and identify the next best step toward building a more intentional practice.

Have a podcast-related question? Contact our team here!

Resources:

20/20 Money Episode: Are you building wealth or just feeding the machine?

Traction by Gino Wickman

Using EOS to Create Clarity and Traction in Your Practice with Tom Restivo

Asana

Book a Triage call with Adam

Download the Practice Owner’s Financial Toolkit

20/20 Money Ultimate Financial Success Masterclass

OD Mastermind Interest Form

Check out Adam’s new book: How to Buy an Optometry Practice

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For past episodes of 20/20 Money with full companion show notes, please check out our episode archive here!

Check out Adam’s other podcast!

The Optometry Success Podcast 

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Episode Transcript

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