Episode #142

20/20 Money Episode #142 – Creating a marketing strategy for an optometric practice with Nate Ebel

July 26, 2021

Welcome to another episode of 20/20 Money! My guest on today’s show is Nate Ebel.

Nate is the founder of Ten31 Marketing, a marketing agency located in Bloomington, IN that serves optometrists nationwide. In this conversation, Nate and I talk about different strategies and tools practice owners can use to increase the effectiveness of their marketing, web presence, and patient communication platform. I also share some very specific action items for ODs to act on as a result of this conversation. Finally, Nate also shares some additional valuable resources for ODs to use that are available by clicking on the links below in the show notes or on our website.

As a reminder, you can get all the information discussed in today’s conversation by visiting our website at integratedpwm.com and clicking on the Learning Center. While there, you can also set up a 20-30min Triage conversation to learn a little bit more about how we help ODs around the country reduce their tax bill, manage cash flow, and make proactive money decisions or check out any number of additional free resources like our eBooks and on-demand webinars.

And with that introduction, I hope you enjoy my conversation with Nate Ebel.

Mailchimp

ActiveCampaign

ConvertKit

Hubspot

Free resources for ODs: www.ten31.marketing/2020

Contact Nate: nate@ten31marketing.com

Episode Transcript

Enjoy our content? Subscribe for regular updates!

Related Podcasts

  • Practice Management
20/20 Money Episode #285 – Hiring, empowering, and leading your practice manager in a win-win relationship with Dr. Bethany Fishbein, OD

Welcome to this episode of 20/20 Money! My guest on today’s show is Bethany Fishbein, OD.  Bethany joins me on…

  • Practice Management
20/20 Money Episode #283 – Increasing optical revenue by rethinking–from buying to selling–your frame management with Kayla Ashlee of Spexy

Welcome to this episode of 20/20 Money! My guest on today’s show is Kayla Ashlee from Spexy.  Kayla joins me…

  • Practice Management
20/20 Money Episode #282 – Using Medical Virtual Assistants in your practice to increase efficiency (and profitability) with Dr. Adam Ramsey, OD

Welcome to this episode of 20/20 Money! My guest on today’s show is Dr. Adam Ramsey, OD, representing VA Healthcare.…

  • Practice Management
20/20 Money Episode #281 -Hiring an associate full time vs easing into it: the discussion, numbers, and mindset for optometry practice owners with Nathan Hayes

Welcome to this episode of 20/20 Money! My guest on today’s show is Nathan Hayes from IDOC.  Nathan joins me…

  • Practice Management
20/20 Money Episode #280 – A pay structure that works for optometry partnerships with Kurt Steele

Welcome to this episode of 20/20 Money! My guest on today’s show is Dr. Kurt Steele, OD. Kurt joins me…