Episode #111

20/20 Money Episode #111 – Completely Re-thinking the Patient Experience with Dennis Moseley Williams

December 21, 2020

On this episode of 20/20 Money, my guest is Dennis Moseley Williams. Dennis is one of a few certified experience economy experts and his sincere passion and mission is to help business owners understand the importance of the customer experience and why it’s increasingly influencing where consumers spend their dollars.

In this far-reaching conversations, Dennis explains why it’s so important to understand the difference between service and experience, the 5 stages of the customer experience, 4 questions you should ask to “move the experience dial” in your practice, what you can learn from Apple and Starbucks in your practice, and many other nuggets of information and perspective that I truly hope get you thinking about how up-leveling the patient experience in your practice cannot be ignored if you want to experience long-term growth and differentiate yourself from other practices and especially online competition. We reference a number of resources in today’s episode, so be sure to check out the show notes or visit the episode page on www.integratedpwm.com/learningcenter.

As a reminder, you can get all the information discussed in today’s conversation by visiting our website at integratedpwm.com and clicking on the Learning Center. While there, you can also set up a 20-30min Triage conversation to learn a little bit more about how we help ODs around the country utilize their practice to grow their net worth, manage cash flow, and make proactive money decisions or check out any number of additional free resources like our eBooks and other blog posts.

And with that introduction, I hope you enjoy my conversation with Dennis Mosley Williams.

20/20 Money Epsd 11: Inside the Mindset and Methods of a Multi-Million dollar, single-OD practice with Dr. Jeremy Ciano

Revolutioneyes

The Experience Economy

The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary

Dennis Mosley-Williams Strategic Consulting

Serious Shift Blogcast

Episode Transcript

Enjoy our content? Subscribe for regular updates!

Related Podcasts

  • Practice Management
20/20 Money Episode #285 – Hiring, empowering, and leading your practice manager in a win-win relationship with Dr. Bethany Fishbein, OD

Welcome to this episode of 20/20 Money! My guest on today’s show is Bethany Fishbein, OD.  Bethany joins me on…

  • Practice Management
20/20 Money Episode #283 – Increasing optical revenue by rethinking–from buying to selling–your frame management with Kayla Ashlee of Spexy

Welcome to this episode of 20/20 Money! My guest on today’s show is Kayla Ashlee from Spexy.  Kayla joins me…

  • Practice Management
20/20 Money Episode #282 – Using Medical Virtual Assistants in your practice to increase efficiency (and profitability) with Dr. Adam Ramsey, OD

Welcome to this episode of 20/20 Money! My guest on today’s show is Dr. Adam Ramsey, OD, representing VA Healthcare.…

  • Practice Management
20/20 Money Episode #281 -Hiring an associate full time vs easing into it: the discussion, numbers, and mindset for optometry practice owners with Nathan Hayes

Welcome to this episode of 20/20 Money! My guest on today’s show is Nathan Hayes from IDOC.  Nathan joins me…

  • Practice Management
20/20 Money Episode #280 – A pay structure that works for optometry partnerships with Kurt Steele

Welcome to this episode of 20/20 Money! My guest on today’s show is Dr. Kurt Steele, OD. Kurt joins me…