Episode #27

20/20 Money Episode 27 – A Tale of Two Roles: The Career Journey of Britt Gustafson, OD

May 13, 2019

Hello, and welcome to this episode of 20/20 Money! My guest on today’s show is Dr. Britt Gustafson.

Britt is a practicing optometrist in Eden Prairie, MN. The reason that I wanted to have Britt on the show is that she has used her degree as an optometrist to not only provide clinical care to patients in a practice setting, but also by getting involved in the research and development of contact lenses and contact lens solutions. In this episode we talk about Britt’s path in optometry and discuss her current practice setting and addressing some of the challenges and subsequent opportunities that her practice model presents. We also talk about her involvement in participating in clinical trials and the R&D of contact lenses and contact lens solutions and what it’s meant to her personally and professionally and how her interest in the research side of optometry lead her to become a consultant for one of the national contact lens manufacturers…and how she earned the opportunity to work in that capacity. She also shares with us how she balances the demand of both her clinical and travel schedule and what it’s meant to her financially to engage in this vertical of optometry.

As a reminder, you can get all the information discussed in today’s conversation by visiting our website at integratedpwm.com and clicking on the Learning Center. While there, you can also set up a 15min pre-discovery conversation to learn a little bit more about what it means to work with our firm or download our popular ebook called “Five Tips to Financial Freedom for Optometrists.”

Start Planning Today

Don’t miss out on exclusive access to financial tips, strategies, and expert-led webinars. Subscribe to the “Planning Life, On Purpose” newsletter today and stay ahead of the planning curve!

And with that introduction, I hope you enjoy my conversation with Dr. Britt Gustafson.

Resources:

The Eye Doctors, Inc.

——————————————————————————————————
Please rate and subscribe to 20/20 Money on these platforms
Apple Podcasts
Spotify
Google Play
Stitcher 
——————————————————————————————————

Episode Transcript

Enjoy our content? Subscribe for regular updates!

Related Podcasts

  • Practice Management
How successful practice owners actually become wealthy

A profitable practice can create tremendous cash flow—but it does not automatically create personal wealth. In this episode of 20/20 Money:…

  • Practice Management
What every seller needs to know before selling their practice

A practice sale that should have been the easiest transition imaginable ended before negotiations even began—and the lessons could save…

  • Practice Management
Your Practice Doesn’t Need More of Your Time — It Needs Better Use of It with Nathan Hayes

What if the next level of your practice requires less time in the lane — not more? In this episode…

  • Practice Management
A simple introduction to AI for optometry practice owners: a practical conversation with Dr. Mick Kling

AI can feel overwhelming, overhyped, and impossible to keep up with — especially when every conversation seems to swing between…

  • Practice Management
Optical isn’t dead – but the way you are running it is with Dr. Jennifer Stewart

What if the biggest reason patients aren’t buying glasses from your practice… is the experience you’ve unintentionally created around optical?…

  • Practice Management
Why some dry eye practices thrive-and others quietly fail with Dr. Chris Wolfe

What if the biggest mistake practice owners make with dry eye isn’t buying the wrong technology… but building their entire…